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Our story


Inclusive, supportive and relatable at our core, we empower hairdressers of all ages, backgrounds and levels of expertise with the tools and self-assurance to deliver next level looks and realise their creative and professional potential.


Try our uncomplicated colour technology that empowers every stylist to become a colourist. From routine touch-ups to complex colour corrections, from the most fragile fibres to the warmest undertones, our colour portfolio has all you need to deliver next level looks.


The Total Results hair care range offers high performance solutions for every hair challenge with long-lasting backbar services and straightforward take-home products for results that last.

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